Running a Cleaning Business

New Year's Resolutions to Help Grow Your Airbnb Cleaning Service

The new year is the perfect time to reflect on how your Airbnb cleaning service is performing and brainstorm new ways to grow your business. You can even set a New Year’s resolution with your team to help hold one another accountable. Below, learn about 3 example resolutions and get inspired to set some valuable goals for your own cleaning service.

By The Turno Team

Last updated: December 08, 2023

What Are New Year’s Resolutions for an Airbnb Cleaning Service?

Airbnb cleaning service resolutions are very similar to your average New Year’s resolution. The only difference is that they are focused on a business. 

For example, instead of setting a goal of going to the gym more, you may aspire to take on two more cleaning projects per month. Focus on making your cleaning business resolutions realistic and specific. This will make the goals more attainable. 

One way to create obtainable goals for your cleaning service is to think of S.M.A.R.T. goals, which are: 

  • Specific: What do you want to accomplish? Outline your vision using specific details. 
  • Measurable: Is your goal able to be measured or tracked? These goals don’t always have to be numerical to be trackable. You can still measure goals like being on time or managing your team better. 
  • Achievable: Do you have the resources and skills to see your goal through? 
  • Relevant: Does your goal align with your cleaning service values? How will achieving the goal benefit your business in the long run? 
  • Time-bound: Is this goal year long or could it be completed in a few weeks or months? As a cleaning business owner, goals will always have different deadlines. Understanding how long your goals will take you to complete will aid you in prioritizing them. 
Clean airbnb room

How Setting Goals and Resolutions Can Grow Your Business

Setting goals and adopting healthy habits are quintessential parts of the new year. Common New Year’s resolutions include exercising more, learning a new skill or hobby, or perhaps getting more organized. 

This January, your Airbnb cleaning service will also benefit from setting some ambitious yet realistic goals for the upcoming year. There are several ways — some obvious, and some you may not immediately realize — you can grow your cleaning business with simple resolutions. 

To start, you can set quantitative goals, such as acquiring more customers or increasing your revenue, to work toward throughout the year. As you work on achieving these goals, your business will benefit from the influx of clients and cash. 

Another byproduct of setting resolutions is improved morale and camaraderie amongst your cleaning staff. Working toward a common goal will help your team grow closer together, in turn, pushing them to perform better and encouraging loyalty toward your business.

cleaning business cleaning carpet for the new year

3 Impactful New Year’s Resolutions for Your Airbnb Cleaning Service

Below, we’ve provided three examples of Airbnb cleaning service New Year’s resolutions, as well as tips for achieving them. Adapt these goals to suit your company, and get ready to grow your business in 2023.

1. Finish Every Job on Time

This is a no-brainer for anyone that is running any type of business. 

Customers have an expectation for you to get the job done in a given time frame if they are willing to pay. It’s like when a professor asks you to turn in an essay by a certain deadline. If you don’t, you get a grade reduction and the professor likely won’t think highly of your performance. 

The lesson also applies to your Airbnb cleaning service. If you can’t finish a cleaning in the given time frame, your client may not want to hire you again. They may even tell other vacation rental hosts about their negative experience with your business.

To achieve this goal, stay organized and have a system ready for tackling your cleaning projects. Using tools like Turno can help alleviate the stresses of scheduling and organizing cleaning dates for your cleaning business.

2. Get More Positive Reviews

Keeping your customers satisfied and receiving positive reviews from them are good ways to gauge the success of your business. That said, one of the best ways to get your clients to write positive reviews about your company is to set high standards for your Airbnb cleaning service. 

First-time customers write reviews based on the first service you give. Therefore, it is imperative to leave a good first impression when dealing with new customers. 

For existing clients who haven’t posted reviews, try incentivizing them to write one for you.

3. Be Ready to Adapt

The vacation rental industry is constantly changing, especially in the wake of the ongoing pandemic. As travel restrictions continue to lift, more and more people have an increased willingness and desire to vacation

In turn, your Airbnb cleaning service should resolve to prepare for the heightened demand for short-term rental cleaners this year. Below, find 3 ways your business can adapt to tackle this huge growth opportunity. 

  1. Have extra workers on standby: Sometimes, an extra hand can help relieve the workload and give you the advantage of possibly servicing more short-term rentals. 
  2. Don’t overbook yourself: In the coming months, there will be an abundance of opportunities to expand — but don’t think you can take them all. Give yourself a set amount of properties to clean per day to avoid this pitfall. 
  3. Always provide consistent service: No matter the season, always give the same high level of service for each clean your business completes. This will help you create loyal customers and even acquire new ones. 

New years celebration

Happy New Year, From Turno

The team at Turno wishes you a happy, healthy, and safe new year!

Some people feel inspired by the fresh start that accompanies January 1st. For others, all of the unknowns — coupled with a laundry list of ambitious resolutions — instill stress and anxiety. 

Turno makes it easy to achieve your cleaning service goals by helping you find new customers in your area, automating your schedule, and streamlining communication for all your projects. 

The Turno Team Avatar
The Turno Team , The Turno Team researches and publishes articles designed to provide short-term rental Hosts, Property Managers, and Airbnb Cleaners with insightful, useful resources. Articles written by the Turno Team cover a wide range of STR interests, from the latest industry data and best practices to real-world, practical advice on running efficient, revenue-generating vacation rental businesses in an ever-changing market. Here at Turno, we’re always looking for original ideas and hot new topics. Have something you’re curious to learn more about? Interested in authoring a guest blog? Drop us a line at [email protected].